13 - 15 April 2027Crocus Expo — Moscow
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The growth rate of the Russian big data market is 5 times higher than the global one
In recent years, big data, cloud solutions and analytical systems have become one of the key drivers of the modern economy, acting as a tool for its digital transformation. Moreover, their implementation has become a task of national importance. Below we will talk about the main trends, challenges and prospects of the global and Russian market of big data, analytics and cloud solutions.
The big data, cloud solutions and analytics segment has become one of the most dynamically developing high-tech sectors of the economy. Thus, according to Data Age Report, the global market for big data and analytics tools exceeded $220.2 billion by the end of 2023, with an average annual growth rate of 12%. Cloud solutions demonstrated even greater growth, with spending on them amounting to almost $670 billion in 2023, which is 20% more than in 2022.
The Russian big data market is showing impressive dynamics: its growth rate is approximately 5 times higher than the global average. In a certain sense, the “low base” effect plays a role, but one should not discount the desire of Russian companies to implement the latest achievements in order to optimize costs and increase competitiveness.
In turn, the cloud solutions segment grows by 30-40% annually. This trend is due to the advantages that cloud solutions provide: cost optimization, expansion of data management and storage capabilities, streamlining of work processes.
It is worth noting another feature of the Russian market of big data, analytics and cloud solutions. Until 2022, almost 90% of software was foreign solutions from Microsoft, Tableau, QlikTech, SAS. Now the share of domestic software products (1C-Bitrix, GlowByte) is steadily growing, both due to import substitution and due to better adaptation to Russian realities.
An interesting feature of the Russian market of big data, analytics and cloud solutions is the significant share of small and medium businesses among the consumers of such solutions. For example, according to a survey conducted by the Demand Forecast project and the Sravni marketplace, 44% of SME respondents use big data and analytics tools in their daily activities, 20% - cloud solutions. They are used primarily to optimize current business processes and forecasting. Almost half (45%) of respondents noted that they chose domestic software.
What will the market of big data, analytics and cloud solutions be like in the near future? According to expert estimates, by 2030 the volume of investments in cloud solutions in our country will increase threefold, and over a ten-year planning horizon – fivefold. Similar investment growth rates should be expected from the big data and analytics segment. It is likely that the share of Russian software in the domestic market will continue to grow. Moreover, at the beginning of June 2024, the United States introduced another sanctions package, which includes, among other things, a ban on the sale of certain types of software.
In the near future, the share of solutions based on generative artificial intelligence will increase. Such algorithms allow automating up to 65% of work on searching and collecting information and up to 70% on its analysis. Such tools are especially valuable for companies engaged in consulting and forecasting, as well as financial institutions.
Another promising area is the Internet of Things (IoT), the key element of which is the processing of huge amounts of data. The scope of application of IoT solutions is very wide: these are “smart” buildings (not only gadgets, but also a centralized facility management system), patient health monitoring, tracking consumer preferences, and much more. For example, Yandex Cloud, together with Beltel Datanomics and Sechenov University, have developed a unique cloud platform for medical data that allows using artificial intelligence to study new treatment methods.
Among the trends characteristic of this segment, it is worth noting the trend towards data integration and centralization. Moreover, this is relevant both for the state (for example, interdepartmental interaction in the provision of public services) and for business (planning, forecasting, reporting). In conditions where the volumes of stored data are constantly growing, the possibilities of their centralization, mutual integration of various databases, as well as verification and maintenance of the relevance of stored information are acquiring an important role.
The dynamic development of the big data, analytics and cloud solutions market requires its participants to constantly keep their finger on the pulse of events and look for ways to jointly solve new non-standard problems. The platform for building such interaction is the new exhibition of information technologies and solutions for digital transformation ExpoCifra. ExpoCifra will become an excellent business platform for specialists in the field of information technologies and digital transformation, automation, information security, as it will be held simultaneously and on the same site as the leading high-tech electronics exhibition ExpoElectronica.
Among the key reasons for participating in ExpoCifra 2025 is the demand for the segment among visitors . Thus, at the ExpoElectronica 2024 electronics exhibition, 27% of respondents from among visitors to sections related to IT and digital solutions were interested in big data, cloud solutions and analytics.
The third reason is the opportunity to find new clients. It is no secret that competition among participants in the big data, analytics and cloud solutions market is growing, so the opportunity to shorten the path to a potential customer and quickly agree on cooperation is of particular importance. And participation in ExpoCifra 2025 will help solve this problem: exhibitions organized by ITE Group are visited year after year by specialists holding senior positions in their companies and directly influencing purchasing decisions.